Ad Accounts Audit | Mix Digital

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Ad Accounts Audit

is a comprehensive analysis of campaign settings and budget efficiency to improve performance and optimize spending

Ad Accounts Audit aims to assess the current state of ad accounts, identify weaknesses, and provide clear recommendations to enhance ad effectiveness and achieve business objectives

We will help:

Identify and fix issues:

analysis of settings to improve ad performance

Optimize strategy:

refining approaches to maximize ROI

Ensure best practices:

auditing settings based on industry standards

Enhance targeting and creatives:

improving audience impact through precise configurations

Provide detailed recommendations:

practical insights to achieve business goals

The service includes:

Ad account structure analysis:

reviewing the organization of campaigns, ad groups, and ads to align with business goals and advertising strategy

Targeting settings assessment:

evaluating audiences, location, demographics, and keywords to refine targeting and improve reach

Performance evaluation by key metrics:

analyzing CPA, CR, ROI, and traffic quality while benchmarking results against industry standards

Budget allocation check:

assessing budget distribution across campaigns, identifying inefficiencies, and recommending optimal spending strategies

Ad performance review:

analyzing ad copy, visuals, videos, CTAs, and other elements to determine what works best and enhance click-through and conversion rates

Actionable roadmap:

provide a list of concrete changes to enhance campaign performance, with a prioritized roadmap for implementation

How we work:

Briefing

Data collection & analysis

Audit & diagnosis

Recommendations development

Roadmap creation

Findings presentation

Implementation of changes (optional)

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