MixDigital Has Ranked Among Top Agencies in IAB Ukraine for 7 Years
IAB Ukraine has released its 2025 ranking of digital agencies, highlighting how agencies perform across key areas of the digital market.
This year, MixDigital ranked:
- #1 in Content Production
- #3 in Media
- #4 in Performance
- #4 in Data & Analytics
These results reflect a systematic approach where content, media, and analytics are integrated into a single system and aligned with business outcomes.
About the ranking
The IAB Ukraine ranking is one of the key benchmarks in the Ukrainian digital market, reflecting the relative positioning of agencies across different disciplines.
In 2025, the ranking covers 8 categories — including Media, Performance, Content Production, and Data & Analytics — providing a comprehensive view of agency expertise across the industry.
Methodology
The 2025 methodology was updated with a stronger focus on transparency: nearly 95% of declared budgets were verified.
For the first time, an independent third party was involved to validate the relevance of submitted award cases.
The evaluation is based on a multi-factor model, including:
- team structure
- project volume
- client recommendations
- industry awards and competitions
Each category is assessed separately, allowing for a more accurate representation of agency performance across different market segments.
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