Khrystyna Fedorova

Content Writer at MixDigital

A text enthusiast and a storytelling advocate. I explore what matters and share insights that help.

Author’s articles

Marketing team reviewing performance data and strategy

Systematic Marketing: How to Build a Predictable Model for Business Results

Does marketing deliver results, but scaling them is the challenge? We explain how a systematic approach solves this.

Обкладинка для статті про сертифікацію TikTok Media Buying: лого TikTok на фірмовому синьому фоні MixDigital

TikTok Media Buying Certification: Why It Matters for Effective Brand Advertising

What TikTok Media Buying Certification validates and why it matters for brands investing in TikTok advertising.

implementing social media strategy on TikTok

TikTok Social Media Strategy: Turning Chaotic Content into a Scalable Business Tool

We break down how TikTok’s algorithm works, how to structure content, and how to measure what actually delivers results.

Designer working at a desk using a graphic tablet and computer to create digital ad visuals

Creative That Converts: How Performance Design Lowers CPA and Boosts CTR

We break down what makes creative perform: the MixDigital approach, core design elements, common mistakes, and practical tips to improve results.

Cover image for the Meta Certified Company article: a visualization of three overlapping certificates on a blue background.

Meta Certified Company: What This Status Means and Why It Matters for Your Business

How do you choose a reliable agency? The Meta Certified Company status is a strong indicator. Here’s what it means — and why it matters.

Laptop displaying digital analytics charts and graphs on a dark blue background.

How Web Analytics Helps Businesses Grow: Turning Data Into Decisions

How can web analytics turn your data into real profit? Discover how to move beyond tracking numbers and start making decisions that grow your business.

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