Anastasiia Korobeiko

Anastasiia Korobeiko

Head of Social Media at MixDigital

I lead the Social Media Unit, responsible for strategy, process development, and smooth team operations. With 11 years of experience in digital marketing, I have worked with brands such as Unilever, Ferrero, Kernel, lifecell, Citroёn, Rowenta, and Snack Production. I enjoy creating effective and creative communication strategies for clients in social media — and bringing them to life together with the team.

Author’s articles

implementing social media strategy on TikTok

TikTok Social Media Strategy: Turning Chaotic Content into a Scalable Business Tool

We break down how TikTok’s algorithm works, how to structure content, and how to measure what actually delivers results.

Behind-the-scenes photo shoot creating crafted content for social media with lighting and camera equipment.

Crafted Social Media Content: How It Builds Trust, Brand Awareness, and Perception

Crafted content is a distinctive, trust-driven format that sets a brand apart from competitors. This article covers real cases and practical advice on how to craft the core of your social content strategy.

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