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InMobi

InMobi is an advertising network for advertising in mobile apps.

InMobi

Key facts:

  • 8.03 BN UK monthly impressions
  • 22,000+ apps connected to the network
  • 40% of users use devices on iOS and 60% on Android
  • 40% males, 60% females

InMobi features:

  • The ability to customize advertisements: both for global reach and precisely to target
  • Various targeting options:
    • Geography
    • Demography
    • Devices
    • Apps Topics
    • Retargeting
    • Look-a-like
    • User preferences
    • Place and point targeted on the map
    • The ability to get requested audience
  • Many creative template-based advertising formats:
    • Interactive formats using mobile functions: zooming, tilting, touching, and panning
    • 360° creatives
    • Fullscreen interstitial format
    • Native formats
    • Horizontal and vertical videos in fullscreen
    • Videos with static splash screens
  • Different payment models
    • СРМ – per 1000 impressions
    • CPV – per video view
    • CPA – per targeted action
    • CPI – per app installation
    • CPC – per click
  • Opportunity to buy through MixDigital TradeDesk

Key Reasons to work with MixDigital

  • 40+ qualified and certified professionals
  • We are responsible for our actions and promises
  • We don’t work with briefs; we work with businesses that have clear, measurable goals and tasks
  • Transparency of cooperation. Access to advertising accounts, online statistics on the progress of advertising campaigns, regular reporting with conclusions and recommendations